Edson Teixeira Saia Agricultural Mini Mart
Business Plan
Business Plan for Edson Teixeira Saia Agriculture Mini Mart
1. Vision/Mission of Edson Teixeira Saia Agricultural Mini Mart
Visioon
A leader in agriculture business in the world.
Mission
To stimulate agriculture business in the world.
2. Revenue Streams, Sales Channels and Marketing
○ Product sales: Online, mobile, wholesale and in-store sales.
○ Affiliate income: Monetize blog and social media posts with affiliate links.
○ Advertising income: Reserve website space for advertising.
○ E-book sales: Publish e-books related to organic agriculture products.
○ Video income: Monetize a YouTube channel related to organic agriculture products.
○ Webinars and online classes: Monetize coaching-style webinars and online classes related to organic agriculture products.
○ Franchise: Monetize organic agriculture products model concept and sell to franchise entrepreneurs.
Direct Sales Channels:
○ Mobile point-of-sale (POS): What's up Group.
○ Brick-and-mortar location: In-store sales, public fairs.
○ E-commerce platform: Edson Teixeira Saia Supermarket Website.
○ Social media channels: Facebook, Instagram, Pinterest shoppable posts/pins.
○ Sales representatives: Edson Teixeira Saia.
Other Income Channels:
○ Affiliate income: Blogging or web content with affiliate link commissions.
○ Advertising income: Reserved advertising spaces on ETS Supermarket website.
○ E-book sales: E-book sales via Amazon Kindle Direct Publisher.
○ Video income: YouTube channel with ad monetization.
○ Webinars and online classes: Online subscription classes and webinars.
Marketing and Advertising:
We will use marketing and advertising companies to get more ideas on how to promote our products.
Online Marketing Methods:
○ Informative blog content
○ Social media via Facebook, Instagram, LinkedIn, TikTok, Pinterest, Twitter
○ Video content on YouTube, Facebook or other
○ Free e-books for marketing and lead generation
○ Paid online advertising via Google AdSense or other networks
○ Email and/or SMS marketing
○ Customer loyalty program
Traditional Advertising and Public Relations Outlets
○ Radio
○ Television
○ Newspaper
○ Magazine
○ Direct mail
○ Doorhanger flyer distribution
○ Event and team sponsorships
5. Structure, Suppliers and Operations
● Business structure: Partnership
● Permits: Maputo Work Pertmit
● Education or certifications: Maputo Operation License
● Roles and responsibilities:
Chief Executive Officer
Responsible for evaluating the operations in every department of the company.
Partner
Responsible for evaluate the general performance of the company.
Staff
Responsible for Human Resource, Public Relations and Opeations Deaprtments.
● Standard operating procedures (SOPs):
Staff is responsible for the control of product expiration dates, cleaning and customer care.
● Supply chain:
Raw good
Products such as seeds and fruits and plants are extracted from our gardens and crops in Katembe and Boane and are sold in our shop.other raw goods can be purchased from our suppliers.
Resale
We also have a list of prospected parteners such Good Trade and others who we will sell their products in our shop.
6. Financial Forecasts
Cost Forecast
|
Business Need |
Startup Cost |
Ongoing Cost |
Source/Supplier |
|
Business organization (Partnership) |
00,000.00MZN |
100,000.00MZN |
Personal Funds |
|
Permits/certifications |
50,000.00MZN |
10,000.00MZN |
Organization Funds |
|
Retail or mobile POS system |
|
||
|
E-commerce website |
2,000.00MZN |
2,000.00MZN |
Organization Funds |
|
Store/facility cost |
8,000.00MZN/MONTH |
8,000.00MZN/MONTH |
Organization Funds |
|
Utilities costs |
10,000.00MZN |
5,000.00MZN |
Organization Funds |
|
Mobile sales, market and fair booths |
50,000.00MZN |
10,000.00MZN |
Organization Funds |
|
Production/office equipment |
200,000.00MZN |
8,000.MZN |
Organization Funds |
|
Cost of goods (projected) |
20,000.00MZN |
10,000MZN |
Organization Funds |
|
Packaging, bags and shipping supplies |
10,000.00MZN |
10,000.00MN |
Organization Funds |
|
Business cards and print marketing |
5,000.00MZN |
5,000.00MZN |
Organization Funds |
|
Online and social media advertising |
2,000.00MZN |
2,000.00MZN |
Organization Funds |
|
Business bank account |
2000,00MZN |
500,00 MZN/YEAR |
Organization Funds |
Gross Profit Projections
|
Product or Service |
Retail Price |
(Cost) |
Gross Profit |
|
Maize (Seeds/Fruit/Wheat) |
To be estimated |
To be estimated | To be estimated |
|
Sweet Potato (Seeds/Fruit/Wheat) |
- |
- |
- |
|
Cassava (Seeds/Fruit/Wheat) |
- |
- |
- |
|
Peanut (Seeds/Fruit/Wheat) |
- |
- |
- |
|
Tihaka (Seeds) |
- |
- |
- |
| Mango |
- |
- |
- |
| Massala |
- |
- |
- |
| Cashewnut |
- |
- |
- |
| Lemon |
- |
- |
- |
| Papaya (Seeds/Fruit/Wheat) | - |
- |
- |
| Avocado (Seeds/Fruit/Wheat) | - |
- |
- |
| Banana (Seeds/Fruit/Wheat) | - |
- |
- |
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